by Peter Horsten | Jun 2, 2013 | Mobile, Post, Social networking
Today live coverage of the Lechia Gdansk football match on Instagram by a group of local active Instagramers. Probably it’s the first time in Poland that such an event is being covered by using Instagram. Igersgdansk, the Gdansk based Instagram group, selected...
by Peter Horsten | Mar 25, 2013 | Business, Mobile
The Heartbeat of the new world economy is mobile according to the latest video by Erik Qualman, among others the author of Socialnomics. Globally mobiles are outnumbering the amount of people, which basically means that many of us are using more than one. We even seem...
by Peter Horsten | Feb 14, 2013 | e-commerce, Mobile
A modern human being has on average 40 mobile apps on his smartphone. The mobile device has gathered a variety of our daily-use tools from a classic calendar to a rather extravagant metal detector. Since we live in a consumer generation, where retail...
by Peter Horsten | Dec 5, 2012 | e-commerce, Mobile
The shopping rush season has already started in November and especially sped up after Thanksgiving. What’s more it seems the mobile devices and multichannel strategies bring the expected results for the majority of retailers. Current data promise the season success...
by Peter Horsten | Oct 15, 2012 | Business, Mobile
It seems Microsoft has finally started its marketing campaign for Windows 8. The fist commercial with a countdown to 8 has been shown since last weekend. It’s coming soon. But what does Windows 8 really mean to Microsoft and its position in today’s...
by Peter Horsten | Apr 2, 2012 | e-commerce, Mobile
Mobile increasingly becomes a part of the customer journey before his final decision about a purchase and where to make it. You see them visiting your shop, meanwhile surfing the Internet through a mobile browser to check your competition. If you study your website’s...
