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The Personal Struggle to Save the Planet Without Sacrificing Your Life

Living sustainably often feels like a constant trade-off—balancing what’s right for the planet with what’s practical for life. Inspired by a dinner conversation and reflections on redefining success, this article explores why sustainability feels so hard and offers practical steps to make a meaningful difference without sacrificing joy.

Unveiling the Reality: EU Deforestation Regulation and Its Impact on Smallholders

Have you ever wondered how well-intentioned policies affect those at the grassroot level? The...

Ethiopia’s Coffee Crisis: EU’s Deforestation Regulation Impact

Are big coffee buyers leaving Ethiopia? Is Ethiopia's coffee business at risk because of European...

Impressions from My Journey into the Origins of Coffee

My journey started in the historic town of Malbork, Poland. Picture the scene: a massive castle,...

From Ethiopia’s Wild Forests to Your Morning Mug: The Coffee Bean’s Journey

Many of us start our mornings with a warm cup of coffee, letting its aroma and taste wake up our...

The Balance of Talent: Realising Ambitions vs. Untapped Gems

Earlier this week, after finishing early calls with my overseas colleagues, the morning sun was...

Stop Wasting Your Time Googling: The Art of Finding, Not Searching

The sun is gently setting, casting a golden hue over the...

Embracing the Uphill Battle: An Entrepreneur’s Journey to Regain Fitness

The sun began to rise, the air fresh and cool as I tied my running shoes after a 6-month break....

Unearthing the Legends of Ethiopian Coffee: A Journey to the Heart of Coffee Aroma

Greetings, esteemed coffee enthusiasts and curious minds alike! Today, I present to you a...

Discovering the True Cost: A Tale of Conscious Consumption and a Cup of Coffee

Every day, as a seasoned entrepreneur and conscious consumer, I'm confronted by the hidden costs...

Perception, reality, and the power of change: A teasing invitation to Elon Musk

In the age of social media, the line between reality and perception has become increasingly...

The 21st Century Corporation: A call to recognise the crucial role of smallholder farmers

The shifting landscape of the 21st-century corporation has brought with it an urgent need to...

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Peter Horsten

Entrepreneurial catalyst, seasoned advisor, and committed impact investor. Passionate coach in sports and business, guiding entrepreneurs towards growth and success. A dedicated husband and father who finds balance and inspiration in photography and triathlon.