Make. People. Benefit.
I have had the opportunity to learn a lot from many people through a lot of different experiences. Here I aim to share my lessons learned and opinions with you
Latest Post
Bridging the Gap: The digital divide’s impact on smallholder farmers
The digital revolution has spread across the globe, transforming industries and lifestyles. But not everyone is taking advantage of it. Smallholder farmers, who make up a significant portion of the world’s food producers, are hardly benefiting from these latest technologies. This has serious implications for their livelihoods, food security, and global poverty.
Recent Posts
Rethinking Aid: Why the Maslow’s Hierarchy of Needs matters for smallholder farmers
Numerous aid projects are being introduced in developing countries to support smallholder farmers...
What both business people and athletes can learn from the All Blacks rugby team
What do a successful rugby team and cycling team have in common? And how does this relate to your...
5 Reasons why your daily coffee is at risk
What do you think when you drink your daily cup of coffee, espresso, cappuccino or another coffee...
Supporting the improvement of the coffee supply chain
Early Sunday morning, December 4, 2022 I arrived in Addis Ababa, Ethiopia, after a long...
Combating poverty through increasing supply chain transparency
It’s a real pleasure to share with you what has recently become a new chapter in my life. After...
30.000 km motorcycle journey to save soil
Do you realise how valuable the soil around us is or how valuable it could be? This treasure...
Are we facing one of the largest humanitarian challenges in recent European history?
Yesterday we witnessed it with our own eyes. It was a heart-breaking experience, seeing exhausted...
The wealthy get wealthier and cause most of the polution
The wealth of the world’s 10 richest men has doubled since the corona pandemic began, while over...
Breathing while swimming is the biggest nightmare for starting triathletes
Regardless of a person’s athletic background in other sports, the first leg of a triathlon, the...
Who earns most on the coffee we consume?
The things we do and consume on a daily basis, we mostly take for granted. Did you ever wonder...
The long road to your cup of coffee
Did you already have your shot of coffee today? Probably yes. While enjoying it, did you imagine...
Coronavirus forces us to quickly adapt in uncertain times
March 2020 will forever be remembered as the month in which most European governments...
Peter Horsten
A trusted advisor, investor, consultant, (sports)coach, mentor, husband, father, photographer, triathlete
After studying, I entered the business world in 1993. My youth and career have shaped me into who I am today.