It sounds obvious to spend your social budget to please valuable fans, doesn’t it? So why aren’t we doing so? It looks like we...
Better spend your social marketing budget on valuable fans!
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You just cannot ignore social media any longer
Last weekend I presented the "Do's and don'ts of social media" in front of a group of friends. Knowing that I'm using social...
US Mission, part 3: Visiting Facebook and Google
When thinking about Silicon Valley we all think about companies like Google and Facebook. Therefore, it was really great we were...
US Mission, part 2: First Silicon Valley impressions
When preparing for the US Economic Mission it was hard to expect what would really happen. Of course I was very excited, and as...
Facebook stimulates to be social by design
Facebook’s keynote was announced with pride by the eCommerce Expo 2011 organization. Seeing long queues in front of the keynote...
NEW: HootSuite5 with HTML5, geo-search, themes, Google Analytics and native re-tweets
Today my HootSuite client was offline for a while, which was a big surprise. In general Hootsuite is a very reliable service....